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"People aren't going to Blockbuster replica Ferrari to get their videos; they're going online," echoes comScore's Piech. "But again, online video is about much more than movies and TV programs. It encompasses a wide range of content choices, and thus provides a lot of business opportunities."Useful Advice For streaming media content providers looking to succeed in 2011 and beyond, the opinions of the people interviewed here can be boiled down replica Girard-Perregaux a few important points: First, you must offer as much content variety as is humanly possible. This is what people expect from the web, and what they think they already get from cable and satellite.

To retain your customers, you must exceed their expectations and keep them very, very happy.Second, your content must demonstrate clear, easyto-understand replica Glashutte to consumers. It has to hit them right between the eyes why signing up with your company just makes plain good sense - and benefits them, not you.Third, the current proliferation of streaming media boxes is confusing to the general public.

So whatever platform(s) you select have to be childishly simple to install and activate - and the after-sales support has to be cheerful, fast, and well-informed. (This is not the time to save money by contracting out support to an offshore call replica Graham manned by nontechies.)Finally, your customers do not care about how clever your technology is any more than they will ever stop to sing the praises of their toasters. This is especially true of younger consumers who see digital technology as a ubiquitous commodity that should put their needs first and that requires no consideration beyond turning it on or off.