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The series will give 12 unknown designers TIFF Nature Daisy Earrings and Necklace Set chance to win a multi-million dollar contract to launch their line in America's largest retail stores. Each week, the designers will be put through a variety of challenges that will push them to further develop and expand their brands. Famous designers and buyers from TIFF 1837 Round lock pendant largest retailers will serve as the judges, making on-the-spot decisions as they bid against each other, dipping into their own wallets to purchase the work of these up-and-coming designers.

These items will shape the future of their stores and create the next big trends for their consumers. At the end of each episode, America will have the TIFF 1837 square cufflinks to immediately purchase the winning designs showcased on the episode that week. What viewers see on TV that night will be on the streets and in stores the very next day. With just a single trip down the runway, "Fashion Star" will change the lives and fortunes of these aspiring designers forever.

"We are excited to team up with NBC to discover and develop the next major fashion brand for retailers around the country and deliver the next breakout TIFF 1837 Square tag key ring show for an audience that is increasingly obsessed with fashion," said Ben Silverman (Emmy and Golden Globe Award-winning producer and creator and executive producer of "The Biggest Loser"), CEO and founder of Electus.